Corporate Collateral System |
DESIGN DIRECTION/PROGRAM MANAGEMENT
ABOUT // Oracle Brand Creative has evolved the collateral system to support a broad spectrum of marketing and sales initiatives. Corporate collateral provides an excellent way to promote brand awareness and to support Oracle’s position as a thought leader. Not only does collateral help Oracle communicate with customers and prospects, but it promotes the many benefits of using the company’s products and solutions. MY ROLE // Led collateral design program, provided creative direction, oversaw budget and creative team, developed brand guidelines and workflow processes. TOOLS USED // Adobe Photoshop, Adobe InDesign, Adobe Illustrator, MicroSoft Word, Excel, and PowerPoint. |